CF deals just never stop coming in. Boys Over Flowers actor Kim Bum will be the exclusive model for cosmetic brand Its Skin for 1 year.
He will appear in the CF for the brand and also other related events like fansigning.
Kim Bum was chosen to capture the main customers of the brand - which is the females - and was looked upon as able to leverage the brand overseas
He will appear in the CF for the brand and also other related events like fansigning.
Kim Bum was chosen to capture the main customers of the brand - which is the females - and was looked upon as able to leverage the brand overseas
source: kbites
Eh, i think it will work... The target audience are the females, right? Hahahahaha!
ReplyDeleteAnd just as I was wondering who will replace Eric (of Shinhwa) as endorser~
ReplyDeleteHES CUTE AND WILL DO GOOD
ReplyDeleteBEST OF LUCK!!